Imperial Beach boasts a World Famous Sand Castle Contest. Usually held the 2nd week of July, the works of these sand artists are a sight to behold. Sandcastle building begins at 9:00am and concludes at 2:00pm. Sculptures are only available for viewing until 4:00pm due to the tides.

Late September kicks off the San Diego Film Festival. The festival is a red-carpet extravaganza featuring the talent behind the films. For the past 10 years, the San Diego Film Festival has celebrated 5 days of premieres and 5 nights of parties. Their mission is to celebrate the art & power of film through unique, interactive, memorable film-going experiences. 

The area around the Prime Inn boasts many activities to keep you and/or your family busy during your stay. The seasonal calendar is crowded with both fun and entertaining events including Comic-Con, San Diego Chargers football, and San Diego Padres baseball.